A SELECTION OF THE BEST ITALIAN AND INTERNATIONAL EXTRA VIRGIN OLIVE OILS PARTICIPATE TO THE ITALIAN FOOD & WINE WEEK WITH AN EXCLUSIVE DEDICATED SPACE SIGNED FLOS OLEI
For professionals and enthusiasts, it is a point of reference: we are talking about Flos Olei, the only international guide dedicated entirely to extra virgin olive oil, edited by the international expert Marco Oreggia together with the journalist Laura Marinelli. The fifteenth edition, which has just been released in three versions in two languages (Italian-English, Italian-Spanish, Italian-Chinese), presents the 500 best farms selected in 56 countries, with the aim of informing about the growing world’s olive heritage.
Initially a competition and a publication, over the years Flos Olei has been enriched with various elements: an application for iOS and Android, a cosmetics line, the creation of numerous Flos Olei Points scattered around the planet, and a very high-profile initiative: the
FLOS OLEI TOUR, specially designed international events, with a strong communication but also business value.
«FLOS OLEI TOUR - explains Marco Oreggia
- is the natural outcome of our project: a group of excellent farms that participates, with the support of our guide, in a series of meetings-events in Europe and around the world to inform the operators of the host country about their high-quality production and to find new promotional and commercial spaces".
For this new stage the choice fell on
Singapore, one of the top 3 most competitive economies in the world and a reference hub for all of South-East Asia. The company
MAGARAS in Singapore, with which Flos Olei has started a relationship and which deals not only with the import of food products, but also with the organization of events, presents the
ITALIAN FOOD & WINE WEEK, an entire week (20th-26th January 2024) dedicated to gastronomic excellence. The FLOS OLEI TOUR event in Singapore will take place within this exclusive format, open to high-quality Italian and international producers. The event is scheduled for
22nd and 23rd January 2024 in the
Suntec City shopping and conference centre located in 1 Raffles Blvd. 039593 Singapore.
«The producers who will accompany us on this adventure - underlines Laura Marinelli
- are entrepreneurs who share our philosophy based on excellence and who want to team up to present themselves in the best possible way at an important international event like this. Flos Olei, moreover, is a guide that for fifteen years has brought together producers, journalists and international import-export professionals, united in a continuous and shared dialogue, the basis for the development of a sector of inestimable value for the territories and people who are part of it."
DOWNLOAD THE PRESS RELEASE WITH LIST OF PARTICIPATING FARMS (PDF)
